Serum No. 4
Five actives, listed at the percent we use
Brightening works best at steady, tolerable doses. Every active in this serum is shown at its real concentration, so you can compare it with what your skin already handles.
Active ingredientsHover or tap a name
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Tone evening5%
Niacinamide
Vitamin B3 that slows the transfer of pigment to the skin surface. At 5% it fades dark spots over 8 to 12 weeks without the sting of higher doses.
Pharmaceutical grade, made in Switzerland
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Dark-spot control3%
Tranexamic acid
Quietens the signals that leave marks behind after a breakout. It pairs well with niacinamide and is gentle enough for twice-daily use.
Made in Japan
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Antioxidant2%
Ascorbyl glucoside
A vitamin C derivative that converts to ascorbic acid once it is in the skin, so it does not turn orange in the bottle.
Stable vitamin C, made in Japan
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Calming1%
Licorice root
Glabridin from the root takes down redness, which lets the brightening actives work without irritation.
Glycyrrhiza glabra, grown in Spain
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Hydration0.5%
Hyaluronic acid
Two molecular weights hold water at the surface and just below it, so the serum never leaves skin feeling tight.
Plant-fermented in France
Full ingredient list
Aqua (Water), Niacinamide, Propanediol, Glycerin, Tranexamic Acid, Ascorbyl Glucoside, Pentylene Glycol, Glycyrrhiza Glabra (Licorice) Root Extract, Sodium Hyaluronate, Hydrolyzed Sodium Hyaluronate, Panthenol, Allantoin, Betaine, Xanthan Gum, Sodium Citrate, Citric Acid, Ethylhexylglycerin, Phenoxyethanol.
The blend
Three origins, steeped for eighteen hours
We steep coarse-ground beans in 4°C water overnight. Cold extraction pulls out sweetness and body and leaves most of the bitter acids in the grounds.
In every carton
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Body and sweetness55%
Huila, Colombia
Brown sugar and cocoa notes that hold their shape under oat milk or ice.
Washed Caturra, grown at 1,700 m
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Brightness35%
Yirgacheffe, Ethiopia
Adds bergamot and stone-fruit lift, so a long steep never tastes flat.
Natural-process heirloom, 2,000 m
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Depth10%
Aceh, Sumatra
A small share of earthy, low-acid beans rounds out the finish.
Wet-hulled, small-holder co-op
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Extraction
Filtered water
Soft water with a set mineral level, so every batch tastes the same as the last.
Carbon and reverse-osmosis filtered
Ingredients and nutrition
Filtered water, cold-brewed 100% arabica coffee (Colombia, Ethiopia, Indonesia). Contains caffeine: about 180 mg per 240 ml serving. No added sugar, sweeteners, dairy or preservatives. Per 240 ml: 5 kcal, 0 g fat, 0 g sugar, 0.3 g protein. Keep refrigerated and finish within 10 days of opening. Shake before pouring.
Built for the scalp first
A low-foam, sulfate-free wash that cleans at the roots and leaves the lengths alone. Five ingredients do the work; the rest keep the formula stable.
Key ingredientsSelect one to read more
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Flake control0.5%
Piroctone olamine
Keeps the yeast linked to flaking in check. Mild enough for a daily wash.
Made in Germany
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Scalp comfort1%
Rosemary leaf
Rich in carnosic acid, it calms itch and leaves the scalp feeling cool after rinsing.
Steam-distilled in Tunisia
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Strength2%
Rice protein
Small proteins bind to the cuticle and cut breakage from brushing and heat.
Hydrolysed, from Thai rice
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Gentle cleanser
Coco-glucoside
A sugar-based cleanser that lifts oil and product without stripping the scalp.
From coconut oil and corn sugar
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Moisture1%
Panthenol
Draws water into the hair shaft, so lengths stay soft without heavy silicones.
Pro-vitamin B5
Full ingredient list
Aqua (Water), Coco-Glucoside, Sodium Cocoyl Glutamate, Glycerin, Lauryl Glucoside, Hydrolyzed Rice Protein, Panthenol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Piroctone Olamine, Mentha Piperita (Peppermint) Oil, Betaine, Sodium PCA, Guar Hydroxypropyltrimonium Chloride, Glyceryl Oleate, Citric Acid, Sodium Benzoate, Potassium Sorbate, Limonene.
